What we can do for you
- Special-purpose writing projects beyond the capabilities of existing in-house or agency resources, particularly where creativity or a unique voice is required
- Website copy, from developing new site content to tuning up/updating existing info
- Marcom campaign support via writing: white papers, direct mail, advertising, any collateral, video/ seminar/presentation scripts, including expert PowerPoint support
- PR support via writing: press releases, contributed articles, op-eds, blog copy, backgrounders, executive speeches, Wikipedia pages and more
- Message assessment & revamps
- Short- or long-term project support as leader of an external customized team of experts
- Turn-key customer success story program that interviews & qualifies customers, repurposing data for website, PR projects, collateral, sales reference DB, etc.
- Multi-disciplinary coverage of staff members on leaves of absence
- Providing “outside” ideas on planned or existing programs
- Internal training programs, such as effective writing, “train-the-trainer” media training, “how-to” positioning & messaging